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FOR IMMEDIATE RELEASE

PRESS RELEASE

NBFAA Media Contacts
Georgia M. Calaway, APR
Director of Communication,
Public Relations & Marketing
Phone: (888) 447-1689 ext. 209
E-mail:GeorgiaC@alarm.org

Jessica Garcia
Communication Coordinator
Phone: (888) 447-1689 ext. 208
E-mail:JessicaG@alarm.org


NBFAA and SDM Present 2006
First Line of Defense Award
American Alarm Saves Customers Lives with CO Detection System

Irving, Texas, April 5, 2006 – The National Burglar & Fire Alarm Association and SDM Magazine presented American Alarm and Communications Inc. of Arlington, Mass., with the NBFAA/SDM Magazine 2006 First Line of Defense Award at the Industry Breakfast, Wednesday, April 5, 2006, in Las Vegas.

Throughout the year, member companies are encouraged to submit stories of how their company’s electronic security systems helped save a life, avert property damage, or prevent a crime. American Alarm was awarded for saving the lives of homeowners John Dunton and Carol McKeen.

The homeowners contacted American Alarm to have a burglar alarm system installed, but it was an added carbon monoxide (CO) detection system that saved their lives.

“It was the suggestion of a determined salesman that saved the lives of John and Carol,” said NBFAA Executive Director Merlin Guilbeau. “American Alarm is a prime example of how an industry professional’s belief in the products and services he/she sells can have a profound and eternal effect on people’s lives.”

American Alarm’s Vice President Wells Sampson said that often when people are considering having a monitored alarm system installed they don’t feel that a carbon monoxide detector is a necessary investment.

“For whatever reason, they feel that this danger doesn’t apply to them,” he said. “And in some cases, cost may be a deterrent factor, but in all cases, saving a life is priceless.”

American was selected from a number of entries and invited to receive their award with a free trip to Vegas during ISC West, courtesy of NBFAA and SDM. The winners are also featured in NBFAA’s quarterly magazine Newsline, SDM, and press releases are submitted to their local media.

For more information about the award, visit www.alarm.org.

About NBFAA

NBFAA, a non-profit 501(c) 6 trade association, is the nation's oldest and largest organization dedicated to representing, promoting, and supporting the electronic life safety, security, and systems industry. Member companies specialize in a wide spectrum of services to commercial and residential consumers, including security and fire alarms, video surveillance, access control and monitoring. In cooperation with a federation of state associations, NBFAA provides government advocacy and delivers timely information, professional development tools, products and services that members use to grow and prosper their businesses. The NBFAA may be reached at (888) 447-1689 or on the Web at www.alarm.org.

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